16 Years of Content Marketing and Training Services for Businesses
We are a content marketing, training, and development company that uses analytics driven insights to help our customers succeed. We develop goal based content strategies, build content to target your audience, and execute on all other aspects of content marketing to help you launch and sustain your product, service, or initiative.
Analytics driven content strategy, and content creation for product and initiative launches, as well as digital marketing consulting, and paid media.
Delivering classes on NCTA Cloud certification, Google AdWords & Analytics, and Social Media. Building courses on any subject for resale, product, or internal training.
Providing web site development, QA testing, staffing, and recruiting. We also offer full outsource teams for large development projects.
Cloud strategy planning, service and tool selection, and implementation of cloud services.
Some of our Clients
“CTC has been has been a tremendous asset in his consulting engagements with Logical Operations. They're great with our team, great with our clients, and passionately dedicated to the excellence of the product. With their deep subject matter knowledge and industry expertise, CTC brings key assets that help ensure the success and integrity of our instructional offerings.”
“CTC provided pro-bono services to Leadership Clark County, a non-profit, as we prepared for a one-day fundraising drive. After analyzing our web and social media footprint, they recommended a variety of actions to bolster LCC's visibility. By implementing the measures CTC suggested, we grew our follower list, received great feedback, and exceeded our fundraising goal.”
NANCY CURTIS | VICE-PRESIDENT, CONTENT, LOGICAL OPERATIONS
Bob sable | Communications Manager, MacKay Sposito
From Our Blog
I occasionally provide training to companies going through a transitional period. I'm always surprised to find many people need basic training on how to use social media sites like LinkedIn, Twitter, and how to connected and engages on social media. In this article, I’ll give you 5 tips and 15 links to help get started on social media and learn these critical platforms and tools.
Almost two years ago now, we published an infographic populated with data from a Lunametrics article. The infographic had stats and facts about Google of interest to marketers, from users, to advertising spend, to mobile use. We decided that it was time to update those stats, and, for extra fun, thought we would add similar stats from Facebook for a comparison.
I’ve read a lot recently, from a number sources, about how organizations should bring content production in-house. Many different reasons are stated to justify this opinion. There are also a lot of good reasons to outsource some aspects of your content production. In this article I’m going break down both sides of the issue, then I’ll tell you strategies that can overcome the hurdles on both sides.
Social media provides lots of ways to help brands find and connect with great talent. We've rolled up a few statistics about how social media is used, and some compelling disconnects in how it's used by recruiters, brands, and job seekers in this infographic that shows recruiters need training to make the most out of social media.
Many brands are seeing the benefits of employees being social media brand advocates, but there are still concerns. Companies can loose a lot of money if there is a major public relations issue stemming from a social media incident. Still, some companies refuse to train their employees. In this infographic we show you the issues, costs, and give you tips to help you build better employee brand advocates.
Creating original content takes time. Publishing that content on schedule, to ensure fresh content is coming out regularly, and to synchronize it with events, offers, and campaigns takes planning. In this article I’ll look at three mistakes brands make related to content planning and publication, and tell you ways to help fix those problems.
Our article on 7 Ways Brand Monitoring Software can Help and Organization, has been one of our most popular, so we decided to put the stats in an infographic! It shows you how brand monitoring can help you find, and respond to online mentions, perform social audits, find influencers, formulate product and service positioning statements, and do online research.
Content marketing drives brand messaging, showcases your propositions, and thought leadership. In this article I'll show you several strategies to identify, and re-share the content our community likes the most. In addition, I’ll tell you how identifying that content can help you connect with influencers to boost your content reach even more.
Hootsuite recently rolled out a beta version of new analytics. We’re big believers that analytics backed decision making is essential for successful marketing. I was really excited to see this, so in this article I’m going to show you Hootsuite’s new analytics. I’ll tell you about the good things, the things I’d like to see added, the costs, and the unknowns.
We review social media management tools regularly and our clients ask about them all the time. People want to know which tools are the best. We usually answer by saying the better question is, ‘which tools are best for you.’ In this article I’ll share 11 keys for selecting the right tools. I'll also give you some dos, don’ts, and tips for evaluating the tools you’re interested in.