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Use this comprehensive, step-by-step guide for creating pillar pages for in both HubSpot and non-HubSpot environments.
We'll show you:
The SEO shift driving the need for pillar content.
How pillar pages boost SEO rank.
How to perform keyword searches to find the best pillar page topics and subtopics.
How to audit and update existing content for your pillar age.
How to use the HubSpot Content Strategy tool.
How to format your pillar page for best results.
How to promote your pillar age and pillar content.
Tools that make every step of the process easier.
Tips, tricks, and gotchas to make you more successful!