Social Media

Digital Marketing Analytics Q & A: 6 Benefits of Reviewing Analytics Regularly

Digital Marketing Analytics Q & A: 6 Benefits of Reviewing Analytics Regularly

Measuring and analyzing social media and campaign data takes time. Why do it? Simply put, it helps you find what works, identify what doesn’t, and optimize your campaigns for better success. In this article we answer six frequently asked questions that show why use analytics is so important.

One Tip to Help you Find the Best Marketing Content

One Tip to Help you Find the Best Marketing Content

With the glut of marketing content out there, it's hard to find content that's meaningful and relevant to you. Now we'll send you the top marketing articles from the previous week right to your inbox as selected by our online community and editors. Save time and stay plugged in!

The Yin and Yang of Social Media Training [Infographic]

The Yin and Yang of Social Media Training [Infographic]

In this article we look at the benefits brands can reap from activating their employees ad social media advocates, the risks in doing so, and how training and mitigate that risk.

6 Social Media Concerns of Managers and How to Mitigate Them

6 Social Media Concerns of Managers and How to Mitigate Them

Building up your employees to be brand advocates can pay strong dividends, but many executives worry about the risks. Like many business problems, this is one that requires a thoughtful, and planned approach. In this article we look at 6 social media concerns of executives and managers and how to mitigate them.

How Social Media can Help ANYONE get a JOB! [Infographic]

How Social Media can Help ANYONE get a JOB! [Infographic]

We all use social media, but many people don’t know the social selling and research skills perfected by marketers can be used by everyone to help locate a job, connect with prospective employers, and prepare for interviews. In this infographic we show you how social media can help anyone get a job.